Introduction To Online Advertising: What You Need To Know About Online Marketing: The Ad Industry (Paperback)

Introduction To Online Advertising: What You Need To Know About Online Marketing: The Ad Industry By Therese Odette Cover Image
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Description


The advertising industry is the global industry of public relations and marketing companies, media services, and advertising agencies - largely controlled today by just a few international holding companies (WPP plc, Omnicom, Publicis Groupe, Interpublic, and Dentsu). It is a global, multibillion-dollar business that connects manufacturers and consumers.
A frightening and highly entertaining look into the hidden, corrupt, and dangerous world of online advertising where billions of dollars are being stolen; personal information about us is being collected and sold 24-hours a day; and important principles of a free society are being undermined.

Product Details
ISBN: 9798549578791
Publisher: Independently Published
Publication Date: August 4th, 2021
Pages: 76
Language: English